No, prices are not imposed. Each geographic area has its own market characteristics and, in the initial phase, a specific territorial survey is carried out to define the correct positioning.
Consider that the used market is influenced by several factors:
- availability (or scarcity) of similar products;
- possibility of selling over 65% of items also online, to a wider audience;
- age, demand and sales history of the item;
- price fluctuations linked to local and international demand.
Our approach is not to set the lowest price, but the “right price”, consistent with the market average and able to guarantee sustainability and margin.
Thanks to our analysis systems, the affiliate receives dynamic suggestions on the best price, updated based on turnover, availability and market trends, with the possibility to differentiate pricing policies depending on the target market.